Not gonna lie, Marrakech is a pretty touristy city. So, you’ll need a list of the most unique things to do in Marrakech to get away from the crowds and enjoy a more local side of the city.
Sure, there are a ton of top attractions that you need to visit during your trip.
But, the real beauty of the “red city” can be found when you get away from the tourists and experience some of the coolest hidden gems in Marrakech.
So, step away from the generic AF guide book and enjoy Marrakech like a local.
After all, I live in Morocco, my partner is Moroccan, and he actually went to college in Marrakech.
Plus, I live in Essaouira and hop on the bus to Marrakech every chance I get.
I’ve personally crafted this post so that you can escape the crowds and enjoy some of the incredible, non-touristy things to do in Marrakech.
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Table of Contents
1. Book a Room at Riad Star and Stay in the Former Home of a Jazz Icon
⭐️ Rating: 8.6/10.0 (258 Reviews) Price: $130 per night 📍Location: 31 Derb Ailich, Kaat Benahid, Medina, 40034 Marrakech, Morocco Details: Read more on booking.com now!
One of the best things to do in Marrakech is to book a room inside a traditional riad. But, try to stay at Riad Star so that you can enjoy one of the most unusual things to do in Marrakech.
See, this incredible, 5-star hotel was once the home of jazz star, Josephine Baker.
Born in the United States, she was renowned for her captivating performances in a banana skirt and for owning a pet cheetah, Chiquita.
She was a true entertainer and her commitment to justice was unwavering since she was a staunch civil rights advocate who refused to entertain segregated audiences.
Her life took a bold turn when she relocated to France and became a part of the French Resistance during World War II.
“Ali particularly but Amin also, and everyone else, couldn’t do enough for us. They were exceptionally helpful and thoughtful. They would arrange anything we asked for.”
Lesley (read more reviews now!)
Eventually, she bought a house in French Morocco to entertain troops and share crucial intelligence information with Allied Forces.
Today, Josephine Baker’s legacy lives on at Riad Star, a stunning riad where stories from her past live on.
Book a stay here and you can explore a series of rooms that pay tribute to her past as you learn about her “Rainbow Tribe,”
You can even wear opulent 1920s attire from the property’s extensive collection and enjoy a central location that is just an 11-minute walk from the main square.
All rooms are uniquely decorated and include free Wi-Fi, flat-screen TVs, minifridges, en suite bathrooms, and more.
Breakfast is also included and you have access to a beautiful interior courtyard, plunge pool, a cooking school, a hammam, and a stunning rooftop terrace.
2. Take a Moroccan Cooking Class

⭐️ Rating: 5.0/5.0 (259 Reviews) Price: $40.09 per person Duration: 4 hours 📍Meeting Point: Pharmacie Bab Doukkala Operator: COOK IN MARRAKESH Details: Read more on Get Your Guide Now!
If you love the vibrant flavors of traditional Moroccan cuisine then one of the coolest things to do in Marrakech is to book an amazing cooking class.
Personally, I love this Moroccan cooking class with a local chef because the staff are lovely, go slowly, and help you prepare amazing dishes that you can actually recreate at home.
So, after meeting the group, you’ll be whisked away on a tour of a local market, except on Fridays.
You’ll purchase everything you need for the class and then get ready to channel your inner Gordon Ramsey and cook like a champ.
“Was a really nice time with Ahmed, who is a funny guy. We also got some insights on how to prepare the famous morroccan tea and of course about different types of tajine ( 4 prepared during the activity). The experience is totally interactive, highly recommended for couples, but not only.”
Anonymous (read more reviews now)
Upon arrival, you’ll learn the fine art of making traditional Moroccan mint tea before preparing an an array of local dishes.
Get ready to peel, chop, and spice your way to Moroccan heaven as you create between three and four local dishes while working together with other class participants.
Vegan, vegetarian, and gluten-free options are also available and the class culminates with a taste of the day’s creations.
All in all, it’s an incredibly fun experience and a great way to learn more about traditional Moroccan cuisine.
You can see why this experience features on my list of unique things to do in Marrakech and is an essential part of any itinerary for Marrakech.
3. Go Stargazing in the Agafay Desert

⭐️ Rating: 4.7/5.0 (358 Reviews) Price: $43.55 per person Duration: 5 hours 📍Meeting Point: Pick up included Operator: The Concept Tour Details: Read more on Get Your Guide Now!
If you’re looking for one of the most unique things to do in Marrakech at night then escape the chaos of the city and venture out into the desert.
After all, the Agafay Desert is a mere 40-minute drive away from Marrakech. Just don’t expect to sandboard down the vast dunes of the Sahara since this is a rock desert, not a sand desert.
It’s a spot that gets even better at night when you can watch the stars come out and escape the intense heat of the midday sun.
Now, my favorite way to visit this magical place is to book a Agafay Desert Sunset Camel Ride and Dinner.
It’s a great way to relax, enjoy all that the desert has to offer, and learn about Berber culture during an epic Agafay Desert day trip.
Enjoy convenient pick-up from your hotel before visiting an argan oil cooperative and receiving some epic Moroccan mint tea upon arrival.
Once you finish your tea, go on an incredible camel ride through the desert as you watch the sunset and admire the stars all around you.
“Unforgettable experience with a magnificent setting to do with family, as a couple it’s cute or even with children without problem. Pick-up from your hotel, a beautiful camel ride of around twenty minutes but it is more than enough to contemplate the magnificent desert with its sunset. Then we had dinner with a good soup, a good tagine with a good quantity and fruit. I really wasn’t expecting a meal like that. The perfect beautiful campfire. Put your shoes closed or sandals closed and a small fleece for the nightfall.”
Paul (read more reviews now)
You’ll disembark when you reach a local dessert camp and enjoy a wide variety of Moroccan desserts before having a traditional Moroccan dinner.
Listen to live Berber music as you dine and embrace the warmth of a local campfire before heading back to Marrakech.
It’s just an all-around great day trip and one of the coolest things to do if you have a few days in Marrakech. You can also spend the night at a luxurious Agafay Desert camp if you have a bit more time in the area.
Local Tip: If you have extra time you could also visit and do one of the best quad bike tours in Marrakech while you’re here.
4. Take a Hot Air Balloon Ride

⭐️ Rating: 4.9/5.0 (341 Reviews) Price: $200.00 per person Duration: 2 hours 📍Meeting Point: Pick up included Operator: Marrakech Dream Ballooning Details: Read more on Get Your Guide Now!
Wanna see Marrakech from a totally unique perspective? If so then book a hot air balloon ride above the city!
You’ll spend an amazing 45 minutes soaring through the air and won’t have to worry about a thing since you’ll get picked up directly from your hotel.
Once on-site, dig into fresh pastries, tea, and coffee as you watch your Marrakech hot air balloon get blown up right before your eyes.
You’ll then listen to a quick safety briefing before embarking on your incredible journey through the sky.
“The whole experience was amazing, from the food to the staff and the balloon flight. Initially we were skeptical about the value for money, but honestly after being there and watching the set up and experiencing the morning I couldn’t recommend it more highly. Our pilot was so friendly and full of information on the area and the flight itself. The flight was very calm, so peaceful and relaxing. A once in a lifetime experience!!“
Susan (read more reviews now)
Take in unparalleled panoramas of the city and the Atlas Mountains before landing and savoring an authentic Berber breakfast inside a traditional Caidal tent.
Before you head back to Marrakech, grab a flight certificate since it makes for a cool souvenir from your trip.
5. Visit the Menara Gardens

Easily one of the best free things to do in Marrakech, the Menara Gardens were first built in the
12th century under the governance of Abd al-Mu’min of the Almohad Caliphate.
Today, the gardens are an esteemed UNESCO World Heritage Site and feature a sprawling olive grove encircling a central basin and reservoir.
It’s an ideal spot for a leisurely walk but you will need to take a bus to get here since the garden is a bit outside the city center.
However, the olive groves are a beautiful sight and you can even see planes flying overhead as they go into and out of the international airport.
Additionally, visitors can get great photos of the Atlas Mountains in the background and can explore an on-site pavilion twitch picturesque views of the reservoir for around 50 Dirham.
6. Almoravid Koubba

There are many amazing historic sites in the Medina. But one of the least visited is the Almoravid Koubba.
Well-located near the Marrakech Museum (I think you can give this place a pass) and Ben Youssef Madrasa, this small yet fascinating place is nice if you love ancient Moroccan architecture and are fascinated by local history.
I went here one morning and was surprised at how few people were here.
This sight is unique because it is the city’s OLDEST building and the last remaining example of Almoravid architecture in Marrakech. See, the Almoravids were a Berber dynasty that were part Islamic monks and part warriors.
In the 11th century, they founded Marrakesh, which sat at the heart of an empire that extended through Morocco and much of the Iberian Peninsula.
Sadly, few of their exquisite buildings remain. However, one exception is the Almoravid Koubba. It was built in 1117 and was part of an Almoravid mosque that no longer exists.
It was used as a space for ablutions before prayer and included an advanced water system with toilets, showers, and bronze pipes.
Beyond its historical significance, the richly decorated dome, with its palm fronds, pine cones, and leaves, set a precedent for future architectural design in Marrakech.
Another remarkable feature is the calligraphy engraved on its foundation, which includes the oldest known cursive inscription in Maghrebi in North Africa.
Before you visit, please remember that while this place is super cool, it is a bit small. It is also probably only meant for true lovers of history and architecture.
Everyone else will probably be happy admiring this building from outside the metal gate that surrounds the structure. I also personally think the site is very over-priced since it costs 100 Dirhams to enter.
7. Try a Camel Burger at Café Clock

I love Cafe Clock more than I can say since this vibrant eatery has locations in Marrakech, Chefchaouen, and Fes.
More than just a restaurant, this place is like a cultural center where you can enjoy epic decor as well as calligraphy workshops, Moroccan cooking classes, and live, traditional Moroccan music.
Plus, the food is really good. My go-to order is a Berber omelet with a spiced cappuccino. But, my boyfriend loved the pancakes too.
However, if you’re an adventurous eater and looking for one of the weird things to do in Marrakech they try their camel burger.
It’s priced at 110 Dirham and is served with Taza ketchup, salad, and fries.
Yes, it is a bit pricey but that’s because 10 Dirhams from every camel burger sold are donated to local charities that support women, children, and Moroccan education.
TBH, the camel burger is really good and something that you probably won’t be able to try anywhere else. But, if you’re not into you can always just stop by for brunch at this Marrakech restaurant.
8. Enjoy Some Jazz at Le Bistro Arabe

Le Bistro Arabe is home to a wealth of unique experiences, and knowing where to begin is a delightful challenge.
For starters, it stands out as an exquisite evening destination in Marrakech that holds live jazz performances nightly from 8:00 pm to 11:00 pm.
So, sit poolside, listen to incredible music, and admire vibrant decor that pays homage to the building’s past as an Arab-Andalusian palace.
Today, the building has been converted into Riad Monceau and is a place where celebrity chef Myriam Ettahri serves up traditional Moroccan dishes like couscous and the tagine du jour.
Dishes are pricey at 165 Dirham each but the quality of this culinary experience justifies the additional expense.
So, I highly recommend stopping by if you want to try one of the most romantic restaurants in Marrakech.
9. Listen to Some Authentic Local Storytelling in the Medina

Attending a traditional storytelling event is an excellent way to become acquainted with age old Moroccan traditions in Marrakech after shopping in the Marrakech souks.
In fact, Cafe Clock allows you to immerse yourself in this amazing cultural pastime every Thursday evening.
Additionally, The World Storytelling Cafe is a vibrant place where you can order delicious vegan food and listen to ancient storytelling for free.
Highlights include tasty coffee that is served with non-dairy milk – something that is a bit of a rarity in Morocco.
Pair your beverage with delicious vegan dishes like bread, hummus, and falafel and you’ll enjoy a meal to remember from one of the best vegan cafes in Marrakech.
But, if you really love storytelling, visit Marrakech during the second week of February when the city holds its annual Marrakech International Storytelling Festival.
10. See a Filming Location from the Second Sex and the City Movie
While the second Sex and the City film was set in Abu Dhabi, the actual filming location of some scenes of the movie was in Morocco.
In a memorable scene, Aidan and Carrie unexpectedly bump into each other. Well, that scene was actually filmed in the Medina in Marrakech.
Believe it or not, you can meet a local who saw the filming of the movie at Aziz’s boutique.
Aziz, the proprietor, shares stories from the set, including how he created a smaller ring for Sarah Jessica Parker since her fingers are so slender.
He also reveals that the shoe store featured in the movie was specifically constructed for the movie on the same street.
Other than that, just explore Aziz’s store since it has been around for forty years and is filled with amazing handmade items and Moroccan antiques.
It’s open from 10:30 am to 6:00 pm daily, except for Fridays. You can find it at 17 Rue Fehl Chidmi and visit one of the best hidden gems in Marrakech.
11. Explore Gueliz (aka New Town)

Many people who visit Marrakech tend to stay in the Medina since it has an old world Moroccan vibe about it.
However, if you have a bit more time in the city and are looking to enjoy some of the more unusual things to do in Marrakech then be sure to visit the New Town.
Known as Gueliz, this high-end neighborhood is about a 20 or 25-minute walk from the Medina and is home to some of the coolest breakfast restaurants in Marrakech.
It was established during the French colonial era in the early 20th century and has evolved into a hub for expats.
Filled with modern art galleries, chic French bistros, trendy shops, and upscale restaurants. It sits in stark contrast to the ancient grandeur of the Medina.
During your visit, shop for cool dresses at Norya Ayran, relax at a 1930’s villa with a garden cafe at SOME Slow Concept, and check out cool lighting pieces at Yahya Creation.
Next, see some contemporary art at Comptoir des Mines Galerie before enjoying French cuisine at the 1920s-style, Grand Cafe de la Poste.
You could also sip on a coffee at Les Negociants before grabbing some Moroccan wine at Barbe. Grab the Azayi before enjoying some dinner at Experience +61.
It is one of the top restaurants in Africa and is a great place to stop before enjoying a drink at the steam punk-inspired bar, Barometre. Definitely one of the unique things to do in Marrakech if you ask me.
There are also loads of cool vegan places to eat in Marrakech in this part of the city.
12. Tiskiwin Museum

Tiskiwin Museum is easily one of the most unique museums in the city. Conveniently located near the Kasbah, this quirky place was curated by Dutch anthropologist Bert Flint.
It features an extensive collection of Moroccan artifacts that sit inside a beautifully restored riad.
From the outside, the museum is super unassuming with a kind of wonky looking yellow sign. But, step inside the inner courtyard and you’ll find a quiet space lined with mandarin trees. H
ere you can relax in the shade and enjoy a cup of mint tea if you’re extra lucky.
When you’re ready, embark on an incredible journey that traces the steps of the ancient caravan routes used by Berber tribes as they traveled across the Sahara.
If you can, start upstairs and admire a wide array of carpets, brooches, and tents that reflect the rich cultural heritage of the Amazigh (Berber) people.
You’ll find tons of exquisite jewelry, headwear, textiles, and leatherwork (from Sahel), the latter of which was given as gifts to community elders.
However, I think my favorite thing about this place is that you’ll find artifacts from Algeria and Mauritania too. So, you’ll be able to learn about a ton of often invisible cultures while you’re here.
Another standout feature is the museum’s in-depth look at Morocco’s Jewish history.
While other museums touch on the subject, this museum delves into it deeply, highlighting important Jewish contributions to silverwork and their harmonious coexistence with Berber people.
For a final burst of color, the museum presents a stunning collection of tapestries, demonstrating Flint’s meticulous attention to detail.
Sadly, the museum was closed due to the earthquake that hit Marrakech in September 2023. The museum remains closed because the owner passed away, and they are now working out what to do with the museum.
13. Get Some Fancy Shoes from Sabir Cuir

At Sabir Cuir, you have the unique opportunity to wear shoes designed for no less than King Mohamed VI himself.
See, this incredible store uses distinct fabrics from Senegal to create a beautiful collection of shoes that is unlike anything you’ve ever seen.
So, stop this luxurious shop and stand in awe as skilled artisans measure your feet and craft your shoes by hand.
While the store specializes in leather, they also have alternatives for anyone who would prefer to wear non-animal based fabrics.
Located in the heart of Marrakech, choose from their ready-made collection or opt for custom shoes that will be ready for your to take home within two days.
Prices start at 450 to 700 Dirham for premade shoes and 550 to 800 Dirham for custom designs.
So, stop by today, create your own unique pair of shoes, and enjoy one of the most unique things to do in Marrakech.

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14. Visit Le Club, A Cool Rooftop Bar at La Mamounia
La Mamounia stands as one of most iconic hotels in all of Marrakech, hosting esteemed guests like Winston Churchill and Elton John over the past 90 years.
Its design and architectural elements showcase the beauty of Moroccan design and craftsmanship, making it a must-visit landmark.
While staying at the hotel might seem extravagant, you can still enjoy its wonderful allure by visiting Le Club rooftop bar.
Here, you can enjoy expertly mixed drinks and listen to cool beats from their resident DJ.
During your visit, be sure to try their signature cocktail, Atlas Gold. It is a delightful blend of vodka with hints of saffron, orange blossom, and ginger.
Just be sure to dress to impress since there is a dress code. Drinks are also a bit pricey and cost around 210 Dirham ($21.00) each.
Local Tip: This is a great place to go for Christmas in Marrakech since they have lots of awesome Christmas decorations.
15. Explore ANIMA

For anyone looking for a quick escape from the hustle and bustle of the city, try visiting ANIMA
It’s an incredible garden that is easily accessible to visitors. Just make a reservation to use a free shuttle that departs at 9:30 am and 2:30 pm from the parking lot behind Koutoubia Mosque.
Once on board, it will take around 35-minutes to get to the garden, which was designed by André Heller.
Tickets are 140 Dirham ($14.00) per person and grant you access to a lavish oasis of greenery that intertwines the beauty of nature with the fantastical whimsy of incredible art.
Immersed in such verdant greenery, the surrounding desert fades away and is replaced by a tapestry of cacti, palm trees, and roses.
The space becomes a fantastical outdoor gallery, where paintings, photographs, and sculptures from masters like Picasso and Keith Haring become one with nature.
Afterward, enjoy a modest museum and relax at the onsite café before taking the shuttle back to Marrakech.
16. Musee de la Palmeraie

I found a real hidden gem in Marrakech. One that was completely empty when we visited and that no one is talking about.
TBH, this place is so under the radar that I debated mentioning it. However, I want you to fall in love with Marrakech just like I did. So, here goes nothing.
Meet the Musee de la Palmeraie. It is about a 15-minute drive outside of Marrakech and is easily accessible if you take bus 17 from Bab Doukala.
Once there, it is a quick 7-minute walk to a gorgeous facility filled with contemporary art. Tickets also cost just 50 Dirhams per person, which I thought was a total steal.
While there were a few pieces that my partner and I enjoyed, the real highlight was the Moroccan-style garden.
It featured a gorgeous central pool as well as a Moroccan pavilion, an ancient Moroccan door, charming tile work, and a stunning adjacent cactus garden that you need to see to believe.
But the best part? This place was GORG and totally empty. The only tiny issue I had was that all the signage was only in French. But, other than that I adored my visit.
So, stop by before it gets inundated with tourists like Jardin Majorelle.
17. MACMA (Museum of Art and Culture in Marrakech)

Many people skip over Gueliz in favor of the enchanting, old-world delights of the Medina. However, that would be a shame given that this modern part of the city is home to cool hidden gems like MACMA.
First of all, the museum is a bit hard to find. It is not where Google says it is (close but not exactly) and is tucked away inside a long passageway.
Just keep an eye out for signs on the side of a building near La Taverne and use those to find the museum.
Once there, you’ll pay 100 Dirhams (I thought this was steep given it’s a small museum) for a ticket at a neat ticket counter that is made up of the facade of a cool vintage car.
Then, marvel at the museum’s majorelle blue walls and enjoy a wide array of art pieces that include vintage photos, kaftans, babouches (shoes), ceramics, paintings, woodwork, furniture, and more.
They definitely have a wide variety of times on display that should appeal to most people. They also have these cool tables made out of tires and spokes from wheels. Feel free to sit down and order a coffee or tea for around 25 Dirhams.
Afterward, explore their on-site gift shop with a wide array of cool Modern Moroccan items on sale.
It’s definitely a nice museum and a solid place to go if you want to experience the modern art seen in Gueliz. It’s definitely not my fave museum of all time but it has improved quite a bit since my first visit in 2023.
18. Dar Si Said Museum

Well-located inside the Medina, the Dar Si Said Museum was the former residence of Si Said, aka the brother of Grand Vizier Bou Ahmed.
Therefore, this epic museum sits inside a stunning, well-maintained, 19th-century mansion, making it feel like you’re visiting a museum within a museum.
But the best part? Everywhere you turn you’ll see the brilliant work of Moroccan mâalem (master craftsmen).
Apart from admiring the drop dead gorgeous building, you’ll be able to explore a space dedicated to the art of Moroccan weaving and carpets.
During your visit, learn about the history, significance, and intricate techniques used by local artisans to create these beautiful works of art.
Beyond carpets, the museum also displays a fascinating collection of jewelry, weapons, woodwork, pottery, ceramics, trays, teapots, musical instruments, etc
Finally, don’t miss the beautiful on-site garden or the exquisite bridal suite on the first floor. Admission is also affordably priced at 30 Dirhams per person.
Sadly, the museum has been closed for some time due to renovations and I am not sure when it will reopen.
19. MOZAIK Art, Cafe, and Brunch

There are a ton of amazing restaurants in Marrakech. However, many of them are packed with tourists, super expensive, and serve mediocre food. So, skip the crowds and try MOZAIK Art, Cafe, and Brunch.
Honestly, there are so many things I love about this place that I just don’t know where to start.
First of all, the cafe itself is somewhere you want to hang out since it is filled with sleek, stylish, modern Moroccan decor that will have you taking picture after picture. Plus, it was empty and we had the entire cafe all to ourselves.
Additionally, the prices are REASONABLE. The last time we were here you could find items on the menu for 30 or 40 Dirhams. Trust me, that is a rarity in tourist heavy areas in the Medina.
During our visit, we ordered harsha, msemen, mint tea, and a Coke Zero. However, there are plenty of western-inspired items on the menu too. Just be sure to visit before 3:00 pm since this is when the kitchen closes.
All in all, the bill came out to less than 100 Dirhams and my partner raved about the mint tea. He even said that this is a solid place to go if you want to try delicious Moroccan mint tea. Yup, high praise coming from a Moroccan.
But my favorite part of the entire experience was the man who served us the tea.
He came to the table dressed in traditional Moroccan attire, ceremoniously poured the tea, and even gave us awesome tarbouches to wear for a photo. It was a beautiful memory that only made me want to come back even more.
Also, do not forget to walk around the Medina Mall after you visit. There is tons of cute decor here and some great photos that you will want to see after you visit the cafe.
FAQs
What is Special in Marrakech?
The souks and the Medina are a really special part of Marrakech. It’s a great place to shop for things to add to your Marrakech wardrobe.
You feel like you have been hurtled back in time and can explore stalls filled with food, lanterns, carpets, clothes, jewelry, and more.
What is the Speciality of Marrakech?
The speciality of Marrakech is Jemma el Fna square. It comes alive at night with an incredible market filled with delicious street food.
You can also see musicians, belly dancers, snake charmers, and monkey handlers come out to entertain everyone in the square.
Is 3 days in Marrakech Enough?
Three days is enough time in Marrakech if you want to see all of the major attractions the city had to offer.
However, if you want to enjoy some cool day trips from the city then you might want to spend more time in Marrakech.
How to Spend 4 days in Marrakech?
If you want to spend 4 days in Marrakech you could:
- Spend the Immerse yourself in the souks and visit Jamaa el Fna square
- Explore the Medina, Jardin Secret, and top attractions like Bahia Palace and the Saadian Tombs
- Do a cool day trip to Essaouira or a day tour to the Atlas Mountains
- Visit one of the best hammams in Marrakech and visit Bacha Coffee
Conclusion
In a city as vibrant and enchanting as Marrakech, the true magic often lies beyond the usual tourist traps in Marrakech.
From serene gardens and tucked-away riads to hidden culinary gems and artisan workshops, these lesser-known spots offer a deeper, more authentic connection to the soul of the city.
Whether you’re wandering through secret alleys, sipping tea in a quiet courtyard, or discovering a new dish in a local eatery, these hidden gems invite you to experience Marrakech in a more authentic way.
So next time you visit, step off the beaten path because you never know what treasures you’ll uncover.
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